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ACLEDA Bank's Saving Mobilization

Target Participants:
Marketing Manager, Product Development Manager, Operation Manager, Chief Marketing Officer, or someone who works related to saving program

Duration:
2 days

Methodology:
Lecture, Demonstration, Handout, Discussion and offering experiences

Facilitators:
Trainer Team of ACLEDA Bank Plc. (Faculty, Management from Marketing Division, Operation Division and Treasury Division)

Objectives

During this course participants will be able to:

  • Be aware of history of ACLEDA savings program
  • Understand marketing strategies of Savings mobilization
  • Understand ACLEDA Bank's Functional structure
  • Understand the real experience of ACLEDA Bank's savings mobilization strategies
  • Be aware of introduction to Savings products
  • Understand how to develop deposit policy and guidelines
  • Understand how to process the Account opening
  • Provide customers with the excellent service quality
  • Retain customer to stay with your organization


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